Press

REQUEST INFORMATION

Providing expert opinions and analysis to the press for more than 25 years.

Please click toggle to view each year.

Asian Hospitality July 10, 2020Short-Term Rentals Outpacing Hotels During Pandemic. [Mark Skinner] says “This is partly because staying in the units, which are mainly one and two‐bedroom apartments, requires minimal physical contact with guest service personnel and other guests compared to a hotel.”

Short Term Rentalz July 9, 2020The Highland Group and AllTheRooms partner for US rental report. [Mark] Skinner added: “Airbnb’s recommendation that its landlords pivot to longer-term guests was a good one given the relatively strong performance of short-term rentals and extended-stay hotels.”

Headline News Now Apartment News July 8, 20205 things to know: 8 July 2020. “Focusing on longer-term guests and minimal physical contact with renters are key factors resulting in relatively strong performance for the short-term rental sector,” said Mark Skinner, partner at The Highland Group.

Serviced Apartment News June 3, 2020US economy extended stay RevPAR is double that of luxury sector in April. “The latest figures from The Highland Group show that the economy extended stay hotels reported average RevPAR of $29.78 in April, around double that of the luxury sector.”

Hotel News Now June 2, 20205 things to know: 2 June 2020. “Extended-stay hotels, especially the economy segment, should continue to demonstrate RevPAR loss resilience during the foreseeable future,” Mark Skinner, partner at The Highland Group, said in an email.

Asian Hospitality May 14, 2020Extended-Stay Hotels End First Quarter Better Than Most. “The re-opening of mid-price and upscale extended-stay hotels will increase competition within the sector but should limit falls in overall extended-stay hotel ADR and help keep RevPar declines lower than the overall hotel industry,” said Mark Skinner, a partner at the Highland Group.

Business Insider April 28, 2020Airbnb says it’s going to focus on longer-term stays, but analysts worry its short-term rental roots will make it hard to grad a piece of the $18 billion market. “Regardless, the longer-term stay market is not only sizeable, it’s one that no company has yet dominated. And because the types of properties listed on Airbnb — apartments, houses, rooms inside homes — are well-suited for longer-term stays, the company could become a significant player in the space,” [Mark] Skinner said.

BISNOW April 21, 2020Blackstone, Starwood Bet On The Long-Term Stay Segment’s Resilience “There is a significant residential guest component in economy extended stay hotels,” Mark Skinner, a partner at hotel consultancy Highland Group.

Hotel News Now April 21, 2020Extended-stay hotels poised to weather drop in travel “The segment that will be affected by the coronavirus (COVID-19) pandemic the least will be the extended-stay product, particularly those in the economy chain-scale segment,” said Mark Skinner, partner at The Highland Group.

Hotel Business April 8, 2020The Highland Group: Economy Extended-Stay Shows Resilience “Economy extended-stay hotels have demonstrated resilience against previous crises. Early data indicates the segment is suffering far less RevPAR decline than the overall hotel industry amidst COVID-19,” said Mark Skinner, partner at The Highland Group.

Skift April 7, 2020Economy Extended Stay Is the Strongest of the Weak “I think the economy extended stay segment in particular will suffer less of a RevPAR decline relative to the rest of the hotel industry for the duration of this crisis,” [Mark] Skinner said.

Hotel News Now March 25, 2020A roundup of independent hotel news “Lifestyle hotels and soft-brand collections, specifically, have been two of the hotel industry’s fastest-growing segments over the past seven years, increasing rooms by 14% and 21% respectively,” Kim Bardoul, partner at The Highland Group, said in the report.

Hotel Business March 9, 2020Extended-Stay RevPAR Rises in Most Markets, But Declines Increase “Supply growth and the effect from the coronavirus will have the largest impacts on extended-stay hotel RevPAR in 2020,” Mark Skinner, partner at The Highland Group, said in a statement. “The list of MSAs with lower extended-stay hotel RevPAR in 2020 compared to 2019 is expected to be longer than those reporting it last year.”

Asian Hospitality March 9, 2020Report: Independent Boutiques Maintaining Growth “Major franchise companies recognize the strong performance of this lodging type and continue to debut new lifestyle hotel and soft brand collections at differing price points.” said Kim Bardoul, partner at The Highland Group.

Hotel Management March 9, 2020Highland Group: Extended-stay market up but decelerating “Supply growth and the effect from the coronavirus will have the largest impacts on extended-stay hotel RevPAR in 2020,” Mark Skinner, partner at The Highland Group, said in a statement. “The list of MSAs with lower extended-stay hotel RevPAR in 2020 compared to 2019 is expected to be longer than those reporting it last year.”

Hotel Business March 5, 2020Report: Boutique Hotels Outperform Traditional Hotel Supply “Lifestyle hotels and soft brand collections, specifically, have been two of the hotel industry’s fastest-growing segments over the past seven years, increasing rooms by 14% and 21%, respectively”, reported Kim Bardoul, partner at The Highland Group. “Major franchise companies recognize the strong performance of this lodging type and continue to debut new lifestyle hotel and soft brand collections at differing price points.”

Hotel Business March 3, 2020Despite Supply Growth, Extended-Stay Occupancy Remains High “Fundamentally, the extended-stay segment is very well placed to handle the expected slowdown in RevPAR growth and the potential impacts of the coronavirus,” said Mark Skinner, partner at The Highland Group.”

Hotel Management January 28, 2020 Choice adds extended-stay brand “The demand for hotel stays of seven-plus nights is nearly 20 percent of all room nights sold, yet only 9 percent is in the extended-stay segment,” according to data from The Highland Group and Kalibri Labs.

Benzinga January 27, 2020Choice Hotels Introduces Everhome Suites To Help Developers Build A Strong Portfolio And Empower Guests’ Success On The Road. “The demand for hotel stays of seven-plus nights is nearly 20% of all room nights sold, yet only 9% of the supply is in the extended-stay segment,” according to data from The Highland Group and Kalibri Labs.

Serviced Apartment News January 2020US extended stay: still strong with opportunities aplenty. US extended stay sector in “great shape”. “Despite slowing overall hotel demand growth, extended-stay hotel demand accelerated over the last five quarters.” said Highland Group partner Mark Skinner.

Serviced Apartment News November 19, 2019US extended stay sector in “great shape”. “The extended-stay hotel segment is in great shape to perform well during the cyclical slowdown which is widely forecast over the near term,” said Highland Group partner Mark Skinner.

Asian Hospitality November 5, 2019Report: Extended-Stay Bookings Still High, But Traditional Hotels Are Seeing Most Of Them. “Non-extended-stay hotels accommodated 71.15 million room nights from guests staying seven nights or longer in the year ending June 2019, whereas the corresponding figure for the extended-stay hotels were 50.23 million,” according to The Highland Group.

Hotel Management October 18, 2019Highland Group: Extended-stay market ‘far larger’ than expected. “For the first time we have reliable empirical data on the size of the extended-stay market in hotels and it is far larger than we expected,